Have you noticed
that when a person watches TV, there are similar programs on multiple channels?
It is because of venture capitalism. Venture capitalists are investors that
provide money to start up businesses with a long potential growth, especially
in media. There are parent companies such as Time Warner, Viacom,
and Tribune, but the only one that stands out the most is Viacom. Viacom
streams more than 160 channels of entertainment. Viacom networks channels that
a person watches on a daily basis include: Bet, TV Land, Spike
TV, CMT, Comedy Central, Nickelodeon, MTV, and VH1. In
this blog, I will elaborate on the company Viacom, why some people like it, and
the success of the company.
Viacom (Video and Audio Communications) is an American global mass media company. “ Viacom is home to the world's premier entertainment brands that connect with audiences through compelling content across television, motion picture, online and mobile platforms in over 160 countries and territories". ("Who owns the," 2012), the company is worth $14.9 billion. Viacom streams major entertainment channels such as: BET, MTV, and VH1. Viacom’s products are cable television, broadcasting, radio publishing, movies, and web portals. Being a mass media company, it is known for being a successful result of venture capitalism.
In society,
people watch Tv and use other products for entertainment. Every TV show that a
person watches on a daily basis, is usually filled with comedy, laughter, or
drama. The company that produces these tv shows are Viacom. People love Viacom
because Viacom airs their favorite shows. Behind the scenes of Viacom, you can
also receive a job at the company. According to a company review from a manager
in financial services. “Viacom is a great company to work and grow at, as long
as you’re in the right group”. “Viacom gives great pay, plus there service is
perfect”. Viacom offers great benefits; they have potential especially in
growth. According to the companies website, Viacom’s global practice states “Viacom strives to maintain a work environment that
upholds the highest standards of business behavior. Our company values
individuals who are ethical, work smart and share the dedication and passion
that have made Viacom the success it is today and are crucial for continued
long-term success” -Viacom. With this company being on the rise in
media, the more money they will receive because of their work, there business
approach, and products.
Throughout the years, Viacom has made its company popular
and successful; whether it’s through cable production, broadcasting, radio
publishing, movies, and web portals. Viacom stands out to a person’s eye. Their
success did not come overnight; Viacom worked hard to grab viewer’s attention
and also take over the media by storm. The reason why Viacom grabs people’s
attention is because “people are at a constant demand for receiving good
quality content. This demand is not just coming from cable and broadcasting
networks but also from streaming companies that are increasingly looking to
acquire original content. ” –Trefis. Another additional point to their success
is what they stream on TV; on a daily basis, viewers consume “13.2% of
Nickelodeon, 8.2% of MTV, 3.8% of Vh1, and 59.6% of Spike TV, Bet, etc”.
Viewers love shows that are entertaining; those three channels stream that
category every day. Examples such as: Love and Hip Hop, Teen Wolf, Fairly Odd
Parents, Spongebob Squarepants, Bad Girls Club, Catfish, Teen Mom, 16 and
Pregnant, True Life, Keeping Up with the Kardashians, and the list goes on.
Viewers tune in to catch all of these shows on the day of viewing, therefore
the channel views of Viacom are on a high scale.
As a
venture capitalist, Viacom stands out from other parent companies because of
its structure, business approach, and its success in the media industry. There
are other companies such as Time Warner, and Tribune, but on the other hand
Viacom receives more attention by viewers and other media just by what they
stream on TV. Viacom strives to uphold the highest standards of business
behavior in there every action; whether it is through a job that they offer, or
contracts to allow certain programs to run through their corporation. Viacom
stands for perfection. Without their corporation, people’s favorite shows would
never be aired.
Work Cited
Work Cited
About viacom. New
York: Viacom. Retrieved from http://www.viacom.com/about/pages/default.aspx
(n.d.). Retrieved from
http://www.investopedia.com/terms/v/venturecapital.asp
Viacom Reviews | Glassdoor. (n.d.). Glassdoor – an inside
look at jobs & companies. Retrieved September 17, 2013, from
Trefis. (2013, March 6). Viacom's Success In The TV
Production Business Could Boost Its Valuation - NASDAQ.com. NASDAQ Stock Market
- Stock Quotes - Stock Exchange News - NASDAQ.com.
http://www.nasdaq.com/article/viacoms-success-in-the-tv-production-business-could-boost-its-valuation-cm224044
